Models wear and display clothing and accessories, and pose for photographs, paintings, sculptures and other types of art.
Models garments, footwear and fashion accessories for customers, sales personnel and fashion designers.
Poses for television, video and cinema commercials and for still photographs which appear in magazines, newspapers, catalogues and on billboards.
Poses as subjects for paintings, sculptures and other types of art.
Informal or on-the-job
JSA produces employment projections to show where likely future job opportunities may be. Employment projections data are only produced for occupations at the broad four digit Australian and New Zealand Standard Classification of Occupations (ANZSCO) level. While data are not available for this occupation, projections data are available for the parent occupation, Models and Sales Demonstrators, under the outlook section.
Earnings and hours
Around 14% of people employed as Models work full-time hours, in all their jobs combined. This is 52 percentage points below the all jobs average (66%).
Full-time workers work an average of 43 hours per week in their main job. This is similar to the all jobs average (44 hours per week).
Sources:Full-time share and full-time hours: ABS, 2016 Census, customised report. Compared to the all jobs average.
Employment across Australia
Employment by State and Territory (% Share)
|State||Models||All Jobs Average|
Around 80% of Models live in capital cities, compared with the all jobs average of 62%.
New South Wales and Victoria have a large share of employment relative to their population size.
The regions with the largest share of workers are:
Source: Based on ABS Census 2016, Customised Report. Share of workers across Australian states, territories and regions, in this job compared to the all jobs average.
Age and gender
The median age of Models is 25 years. This is younger than the all jobs average of 40 years.
A large share of workers are aged 20 to 24 years.
Females make up 78% of the workforce. This is 30 percentage points above the all jobs average of 48%.
Source: Based on ABS Census 2016, Customised Report. Age profile and gender share compared to the all jobs average.
Age Profile (% Share)
|Age Bracket||Models||All Jobs Average|
|65 and Over||2.0||4.2|
Source: Based on ABS Census 2016, Customised Report. Age profile of workers in this job compared to the all jobs average.
Education, training and experience
Formal qualifications are not usually required to work as a Model.
- My Skills to compare Vocational Education and Training (VET) courses, providers and student outcomes.
- AAPathways website to explore Retail Services VET training pathways.
Highest Level of Education (% Share)
|Type of Qualification||Models||All Jobs Average|
|Post Graduate/Graduate Diploma or Graduate Certificate||2.5||10.1|
|Year 10 and below||9.3||12.5|
Source: ABS Census 2016, Customised Report. Highest qualification completed by workers in this job (in any field of study). Qualifications needed by new workers might be different from the qualifications of workers already in the job.
Skills and Knowledge
Employers look for Models and Sales Demonstrators who interact well with others, provide good customer service and are reliable.
Skills can be improved through training or experience.
Listening to others, not interrupting, and asking good questions.
Understanding why people react the way they do.
Managing your own and other peoples' time to get work done.
Reading work related information.
Talking to others.
29%Coordination with others
Being adaptable and coordinating work with other people.
Thinking about the pros and cons of different ways to solve a problem.
29%Judgment and decision making
Figuring out the pros and cons of different options and choosing the best one.
Keeping track of how well work is progressing so you can make changes or improvements.
Writing things for co-workers or customers.
Bringing people together and trying to sort out their differences.
27%Complex problem solving
Noticing a problem and figuring out the best way to solve it.
Talking people into changing their minds or their behaviour.
Looking for ways to help people.
Being able to use what you have learnt to solve problems now and again in the future.
Figuring out how a system should work and how changes in conditions, operations, and the environment will affect it.
14%Management of personnel resources
Motivating, developing, and directing people as they work, and choosing the best people for the job.
Understanding needs and product requirements to create a design.
Designing and improving equipment and technology.
4%Management of material resources
Providing the right equipment, facilities, and materials needed to do work.
These are important topics, subjects or knowledge areas.
23%Customer and personal service
Understanding customer needs, providing good quality service, and measuring customer satisfaction.
Compose, produce, and perform works of music, dance, visual arts, drama, and sculpture.
Moving people or goods by air, rail, sea, or road.
English language including the meaning and spelling of words, rules of composition, and grammar.
8%Communications and media
Media production, communication, and dissemination. Includes written, spoken, and visual media.
Design techniques, tools, and principles used to make detailed technical plans, blueprints, drawings, and models.
Arithmetic, algebra, geometry, calculus, or statistics.
Human behaviour; differences in ability, personality, and interests; learning and motivation; research methods; assessing and treating disorders.
5%Sociology and anthropology
Group behaviour and dynamics, societal trends and influences, human migrations, ethnicity, cultures and their history and origins.
Word processing, managing files and records, stenography and transcription, designing forms, and other office work.
5%Administration and management
Business principles involved in strategic planning, leadership, and coordinating people and resources.
5%Sales and marketing
Showing, promoting, and selling including marketing strategy, product demonstration, sales techniques, and sales control systems.
4%Education and training
Curriculum and training design, teaching and instruction for individuals and groups, and the measurement of training effects.
4%Economics and accounting
Economics and accounting, the financial markets, banking and checking and reporting of financial data.
4%Personnel and human resources
Recruiting and training people, managing pay and other entitlements (like sick leave), and negotiating pay and conditions.
3%Medicine and dentistry
Diagnose and treat human injuries, diseases, and deformities, including preventive health-care measures.
Plant and animal organisms, their tissues, cells, functions, how they rely on and work with each other and the environment.
Transmission, broadcasting, switching, control, and operation of telecommunications systems.
3%Law and government
How our laws and courts work. Government rules and regulations, and the political system.
Foreign (non-English) language including the meaning and spelling of words, rules of composition and grammar, and pronunciation.
Workers use these physical and mental abilities..
Use your abdominal and lower back muscles a number of times without 'giving out' or fatiguing.
Listen to and understand what people say.
Communicate by speaking.
Keep your balance or stay upright.
Bend, stretch, twist, or reach with your body, arms, and/or legs.
Speak clearly so others can understand you.
Identify and understand the speech of another person.
Come up with different ways of grouping things.
Read and understand written information.
See details that are up-close (within a few feet).
Pay attention to something without being distracted.
34%Whole body coordination
Move your arms, legs, and body together.
Come up with unusual or clever ideas, or creative ways to solve a problem.
Use general rules to find answers or solve problems logically.
Use lots of detailed information to come up with answers or make general rules.
Write in a way that people can understand.
Come up with a number of ideas about a topic, even if the ideas aren't very good.
Notice differences between colours, including shades of colour and brightness.
Notice when something is wrong or is likely to go wrong, even if you can't solve the problem.
Use your arms and/or legs at the same time while sitting, standing, or lying down.
These are kinds of activities workers regularly do in this job.
49%Building good relationships
Building good working relationships and keeping them over time.
46%Doing physically active work
Use your arms, legs and whole body, such as climbing, lifting, balancing, walking, stooping, and handling objects.
42%Working with the public
Greeting or serving customers, clients or guests, and public speaking or performing.
37%Planning and prioritising work
Deciding on goals and putting together a detailed plan to get the work done.
34%Scheduling work and activities
Working out the timing of events, programs, and activities, as well as the work of others.
Using your own ideas for developing, designing, or creating something new.
30%Communicating within a team
Giving information to co-workers by telephone, in writing, or in person.
29%Communicating with the public
Giving information to the public, business or government by telephone, in writing, or in person.
Convincing people to buy something or to change their minds or actions.
27%Keeping your knowledge up-to-date
Keeping up-to-date with technology and new ideas.
23%Providing office support
Doing day-to-day office work such as filing and processing paperwork.
16%Making decisions and solving problems
Using information to work out the best solution and solve problems.
16%Researching and investigating
Looking for, getting and understanding different kinds of information.
15%Negotiating and resolving conflicts
Handling complaints and disagreements, and negotiating with people.
14%Managing payments and orders
Monitoring and controlling resources and the spending of money.
14%Looking for changes over time
Comparing objects, actions, or events. Looking for differences between them or changes over time.
12%Coming up with systems and processes
Deciding on goals and figuring out what you need to do to achieve them.
9%Documenting or recording information
Entering, transcribing, recording, storing, or maintaining information in written or electronic/magnetic form.
7%Collecting and organising information
Compiling, coding, categorizing, calculating, tabulating, auditing, or checking information or data.
3%Making sense of information and ideas
Looking at, working with, and understanding data or information.
Interests and demands
Learn about the daily activities, and physical and social demands faced by workers. Explore the values and work styles that workers rate as most important.
Interests are the style or type of work we prefer to do. All interest areas are shown below.
Working with forms, designs and patterns. Often need self-expression and can be done without following rules.
Starting up and carrying out projects. Leading people and making many decisions. Sometimes require risk taking and often deal with business.
Practical, hands-on work. Often with plants and animals, or materials like wood, tools, and machinery.
Following set procedures and routines. Working with numbers and details more than with ideas, usually following rules.
Working with people. Helping or providing service to others.
Ideas and thinking. Searching for facts and figuring out problems in your head.
Serve and work with others. Workers usually get along well with each other, do things to help other people, and are rarely pressured to do things that go against their sense of right and wrong.
Advancement and the potential to lead. Workers are recognised for the work that they do, they may give directions and instructions to others, and they are looked up to in their company and their community.
Job security and good working conditions. There is usually a steady flow of interesting work, and the pay and conditions are generally good.
Results oriented. Workers are able to use their strongest abilities, giving them a feeling of accomplishment.
Work alone and make decisions. Workers are able to try out their own ideas, make decisions on their own, and work with little or no supervision.
Supportive management that stands behind employees. Workers are treated fairly by their company, they are supported by management, and have supervisors who train them well.
83%Indoors, heat controlled
Work indoors with access to heating or cooling.
83%Contact with people
Have contact with people by telephone, face-to-face, or any other way.
78%Spend time sitting
Spend time sitting at work.
74%Freedom to make decisions
Have freedom to make decision on your own.
Use electronic mail.
71%Physically close to people
Work physically close to other people.
Talk with people face-to-face.
Talk on the telephone.
59%Spend time standing
Spend time standing at work.
59%Bending or twisting your body
Spend time bending or twisting your body.
Have freedom to decide on tasks, priorities, and goals.
Compete with others, or be aware of competitive pressures.
Work with people in a group or team.
53%Being exact or accurate
Be very exact or highly accurate.
53%Keeping or regaining balance
Spend time keeping or regaining your balance.
51%Kneeling, crouching, stooping, or crawling
Spend time kneeling, crouching, stooping or crawling.
47%Impact of decisions
Make decisions that have a large impact on other people.
47%Letters and memos
Write letters and memos.
47%Contact with the public
Work with customers or the public.
Work to strict deadlines.
O*NET is a trademark of the U.S. Department of Labor, Employment and Training Administration.
The skills and importance ratings on this page are derived from the US Department of Labor O*NET Database Version 21.2, 41-9012.00 - Models.